San Juan de Bolboc: More than Just Laiya!

When we say San Juan in Batangas, everyone would say-Laiya! Yup, this strip of cream white sand beach at this town has made this town a pilgrimage site for sun and sea lovers. From an obscure town in the southeastern portion of the province, it became an instant celebrity. Yet a lot of tourists or perhaps people in general took for granted the other San Juan, before Laiya went boom. Yes, I know it’s boring for the most, but the town center or poblacion itself is a treasure worthy of cultural recognition due to numerous heritage ancestral houses and buildings.

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First Time at Laiya Aplaya

Laiya Beach at Sunset

It was a much unexpected outing. Our boss from Los Angeles came into town and of course, would like to get a taste of the Philippine sun and sand. After browsing and inquiring several beach resorts near Manila, we finally decided to head for Laiya, the last beach frontier in Batangas. I read and heard rave reviews about this new fun place under the sun, and I was simply curious about it. In fact, I haven’t been here! ‘Twas my opportunity to conquer this Batangueño treasure, even if it hurts my budget for July.

Laiya is located some 20 kilometers away from the heritage town proper of San Juan de Bolbok in southeastern Batangas, bordering already the province of Quezon in the east. It was an outdoor campers’ secret. Its relative isolation and inaccessibility has preserved many of its laidback assets. It was only recently when the government has constructed good roads from the town proper that made this several kilometer long cream-white sand beach more accessible to tourists.

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